Purpose Sustainable Event Strategy Accreditation

Empower Your Events with Sustainable Impact:

Get Accredited with PURPOSE

Accreditation Awaits: The Course You’ve Been Waiting For

It’s time to elevate your events and lead with purpose.

Discover the step-by-step framework designed to help you plan, execute, and reflect on sustainable events that leave a lasting impact.

This isn’t just another course it’s the key to transforming your events into powerful agents of change.


Get access to our exclusive, highly comprehensive sustainable event strategy education + accreditation; scaling your understanding of complex event sustainability concepts, event emissions + strategic solutions

Purpose Sustainable Event Strategy Accreditation

Master Sustainable Event Planning with a Proven 5-Phase Approach

Are you ready to revolutionize your event strategy by integrating sustainability at every level?

This accreditation course is your comprehensive guide to planning, executing, and reflecting on sustainable events that minimize environmental impact while maximizing stakeholder engagement and business value.

Part 1: Foundations of Sustainability & Event Strategy

Transforming Concepts into Actionable Strategies

  • Introduction: Ground yourself with a guided meditation honoring Indigenous roots.

  • Core Concepts: Learn sustainability principles, explore behavior change and communication tactics, and understand the business case for sustainable events.

  • Emissions & Carbon Markets: Gain a clear understanding of emissions and how to navigate carbon markets.

  • Exercise: Dive into “The Five Why’s” to uncover the root causes of sustainability challenges.

Part 2: The 5-Phase Approach to Sustainable Events

From Planning to Execution: A Step-by-Step Framework

  • Step 1: Define – Establish scope, strategy, and policies for your event.

  • Step 2: Plan – Collaborate with partners and level the playing field.

  • Step 3: Procure – Implement procurement practices for sustainable success.

  • Step 4: Execute – Learn how effective communication drives execution.

  • Step 5: Reflect – Evaluate, learn, and improve for future events.

Part 3: Real-Time Application of the 5-Phase Approach

Turn Strategy into Action

  • Define: Scope, strategy, and communication planning.

  • Plan: Address key areas like travel, energy, sourcing, food, waste, water, and CSR/ESG.

  • Procure: Optimize vendor selection for venues, catering, AV, signage, and more.

  • Contract & Accountability: Establish clear sustainability commitments.

  • Vendor Management: Ensure all partners align with your sustainability goals.

Part 4: Resources & Practical Tools

Your Toolkit for Sustainable Event Success

  • Helpful Resources: Access templates, checklists, and links to streamline your planning.

  • Recap of the 5-Phase Approach:

    -Define: Scope & Policy Development

    -Plan: Travel & Logistics

    -Procure: RFPs & Vendor Management

    -Execute: Onsite Operations

    Reflect: Continuous Improvement

Testimonials

Jasmine Richards

"PURPOSE has provided invaluable guidance to

M&IW as we spearhead our sustainability strategies."

Monica Chandler

"Working with PURPOSE has been

key to educating our team

on the biggest challenges of the events industry relative to sustainability"

Thomas Krazinski

"Having PURPOSE involved

helped showcase us as a leader in sustainabilit, their knowledge and expertise provided added value to our clients."